Posts Tagged ‘kleinfeld’

Wedding Industry Icon: Randy Fenoli

Tuesday, January 12th, 2010

I must give a little back-end story before we share the interview we had with Randy Fenoli, fashion director at Kleinfeld.  My mother and I always watch TLC’s “Say Yes to the Dress” marathon series on Friday nights.  And for each show, I’m always so captivated by how Randy works with each bride (including her friends and family) to make sure the bride’s experience at Kleinfeld is unforgettable.  I often would say to my mother, “I would just LOVE to meet Randy one day. He’s seems so nice and has an incredible fashion sense!”  Well, after attending Engage 09: The Encore in Las Vegas with Kate where Randy was also in attendance, it became a reality.   Just the other day, I had the opportunity to chat with Randy to learn a little more about his design instinct and his natural ability to make any bride feel good and look flawless on her wedding day. I hope you enjoy my chat with Randy!  ~LS

myKPW Industry Icon Interview: Randy Fenoli

How did you get started?

I’ve been sewing since I was 9.  Actually the first thing I ever sewed was a dress which I made for my mom and she wore it ALL of the time.  It was just a gift that was given to me and I’ve always been interested in clothing and the fashion industry. I eventually attended the New York Fashion Institute of Technology where in my third semester, I was given special permission to enter a bridal contest that was meant only for fourth-semester students  At the time, I was so passionate about designing evening wear so I submitted my entries and actually won with a halter dress, which at that time was unheard of since it was not “appropriate” for a bride to have her shoulders exposed.  I didn’t really know because I really have never been to a wedding, except for being a ring bearer twice when I was younger!  By then I was hired to design bridal for the Diamond Collection for Dessy Creations.  So while my passion was for desiging evening wear, I realized that it wasn’t practical to the everyday woman.  How many women actually make use of a gown throughout their lifetime?  Bridal is the closest to couture and almost every woman will have a chance to get married.

What is your experience like working at Kleinfeld?

I LOVE working with brides and my job is not to sell them a dress. If you really think about it, they are already sold on a dress by getting engaged.  So I have one mission; to find the dress of their dreams and to make them happy.  It’s often thought that there are many Bridezillas out there.  Not for me.  I don’t have any Bridezillas.  Often those who are conceived as such are frightened and intimidated with finding a dress.  They don’t really know all of the designs and patterns out there.  This is where I get to step in with my experience.  I’ve made almost every pattern out there and really worked with draping.  I know fabrics, and have this passion for it.  I understand the importance of a garment and with the right one, it can transform the wearer to who they want to be.  A garment can also transform emotions and feeling into something beautiful.

What tips do you share with brides to help them with choosing a gown?

1. The bride and groom need to think of how they want to brand themselves.  When they’re announced as husband and wife, they’re turning around as a new family.  From the dress, to the flowers, or the food that is served, these things together are saying to their guests and family, “this is who we are.”  Tradition is going away as couples are now telling a personal story to their guests, so the couple needs to figure out their style and what the gown should say – chic, green, trendy…

2. Decide on a budget and be sure to communicate this with the consultant.

3. Who do you bring with you to try on dresses?  The people who you bring must be on the same page as the bride and understand the bride’s budget and her style.  Brides can bring as many people as they’d like, just be sure they are fully supportive to her decision.  If there is someone they feel is not as supportive or may have their own viewpoints,I suggest that the bride goes to her first try-on without the person and narrow down the selection to a few favorite dresses.  Then bring them in the next time and say, “These are the dresses I like.  Out of these dresses, which one do you like?”

You’re always working with brides, do you have any insight on men’s wear?

In the next month or so, Kleinfeld is coming out with a few lines for men and I am designing one of the silhouettes!  There will be a more Classic silhouette great for the father-of-the-bride or the groom; a Modern silhouette great for any man; and then the silhouette that I am designing, Randy Fenoli for Kleinfeld, will have more of a European style.

Several men out there who are getting married are into fashion and want to feel special.  It’s not all about the bride anymore; it’s the couple’s wedding and I think Kleinfeld is really brilliant in recognizing this void.  This is a great opportunity to get the man more involved as the lines are custom made to their measurements and they can choose from a selection of fabrics.  And unlike a gown, the groom will get much more wear out of it and can use the pieces separately for a job interview, or wear it all for a special occasion.

Thank you Randy for chatting with us!

LogosTracedR4

my Kate Parker Wedding is your online wedding resource guide geared towards directing couples to quality vendors based on their price range and state.

Industry Icon – David Beahm Design

Friday, November 13th, 2009

davidfull-pagebio-1b-cb3b51

We have been fortunate enough to work with David and his team on a some New England weddings over the past few years and I can’t put into words how amazing he is to work with.  David is one of the most talented and well-known floral and event designers in our industry and he was so accommodating to our clients and down to earth that it was an absolute pleasure doing business with his team.  I am thrilled to be starting our Industry Icons blog series with David Beahm Designs.  You will be thrilled as well when you read his interview and see some of his incredible work.  Enjoy the new series!

KP

www.davidbeahm.com

KP: What is your favorite part of the wedding process?

DB: My favorite moment is stealthfully stealing the bride away from cocktail hour and leading her hand-in-hand to see the finished dinner space with the lighting focused and all the candles lit.  Watching her face as the doors open makes me so happy.

KP: What do you love most about your job in the wedding industry?

DB: I think all of us in this industry are in it to make people happy – so the industry is full of really great people with which to socialize, which makes working with them a breeze.  The mantra at David Beahm Design is we only hire nice people and we only work with nice people.  It’s a celebration, so the process should be a wonderful experience.

KP: What is the biggest misconception about your industry?

DB: The biggest misconception about our industry is that we are out to get rich off of one party.  It’s not rocket science, but the professional services we provide are extraordinarily detailed and take a tremendous amount of time, organization to execute, and experience.  We allow people to enjoy their big day and not be bogged down in the detailed minutia that make a wonderful wedding but it takes an army of people to make it happen – ON TIME.  I make sure that I hire the best designers available, pay them well, feed them well, and create a good working experience so that the product we give the happy couple is a reflection of that.  But as we all know, labor is a most expensive commodity and it adds up fast.  Yes, certainly our goal is to make a profit and sustain our business, but a LOT of the client’s money flows right back out into the economy.  I encourage my clients to look at their weddings like their very own stimulus package!

KP: How did you get into the wedding industry?

DB: My mom is an artist, my dad was in hotel/restaurant, my godparents own a flower shop and I was in theatre – I think it was destiny!

KP: Tell me one wedding vendor other than in your industry you highly recommend and why?

DB: Mark Ingram at the Bridal Atelier by Mark Ingram is just about the nicest guy you could ever meet and so talented and HONEST about what you look like in a dress – if it’s not right, he’ll tell you – what could be more valuable than that?

KP: Tell me one wedding vendor in your industry you highly recommend and why?

DB: Ed Libby and I have become really good friends and maintain a mutual admiration society, at times even recommending our clients to each other.  I’ve been in a consultation and said, “You have to go see Ed.  He’s the one for you!” And Ed’s done the same thing for me.  There’s no ego; it’s just about getting the right fit and making the client happy at the end of the day.

KP:  Favorite wedding story – funny or serious.

DB: A good friend got married in Central Park.  It was the perfect spring day, the bride and groom’s parties strolled from opposite sides of the park and met at the bandstand where, just perchance, a band was playing “Seasons of Love” as we all came together.  After an absolutely beautiful, tear-jerking ceremony, the groom had arranged a surprise: a marching band playing really wonderful, funky music came around the corner as they were pronounced husband and wife.   The band then led everyone to the Bethesda Fountain where we danced.  At that point a gondolier pulled up on the pond and took the bride and groom on a ride around the boat basin as we continued to have a great time. It was perfect and so unique.

KP:  What other part of the industry would you not want to work in? Why?

DB: Have you ever visited the beading room at Kleinfeld?  I would not be even a little pleasant after even one hour of adjusting the beading on a dress . . . god bless those ladies.

KP: What differentiates you from the rest of your industry peers?

DB: You are not a customer when you join us.  You become part of the family.  I can’t tell you how many mothers are trying to fix me up…

Industry Genius- David Beahm

David designed the first wedding we worked on together with these incredible hanging floating candles and flowers.  They look like they’re just floating in mid-air.  I remember my client’s face when she walked into her reception and looked up at the installation. Unbelievable.

IMG_4359

Now, I’ve seen some Huppahs in my life, but seriously? David doesn’t miss a beat- from the lighting, custom fabric installations, and intricate floral designs. Quite the wow factor.

intro_image

He’s so innovative.  Most of the items David works with are custom designed for each client, ensuring they have a completely unique wedding experience.  Aren’t those lighting and candle features amazing?!

Industry Genius-David Beahm

Some brides want a lot of flowers to make their wow factor statement, so I had to show this ridiculous (in a good way) Huppah made entirely of white flowers.  Complete with uplighting, what a dramatic statement for a ceremony!